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Facebook Terms Explained

Facebook Terms Explained

If you run a Facebook page for your business, club, or job, you know that Facebook provides Insights on your page. They can be found under the Insights tab at the top of the page or directly below a boosted posts.

Facebook Insights Tab

Facebook Insights

Insights are analytics on the post or page. They show you how successful your post or page is using exact numbers. In the Insights tab, you can see how well your page does daily, weekly, monthly, quarterly, and even annually.

The analytics are helpful for quickly seeing how popular or successful your posts are. But, what do they all mean? Learn more about words like Reach, Engagements, Clicks, Followers, and Likes.

What does Reach or Engagement mean on your social media analytics? Click To Tweet

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