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Posts Tagged ‘social tools’

4 Ways Auto-Posting is Harming Your Business


You created the perfect post. It’s catchy, the image is great, and the hashtags are perfect. Why should you limit yourself to only posting it on Facebook? You can very easily copy and paste it into Twitter, right? In fact, you should do that for every post to keep Twitter active. Right?


Social Media Auto-Posting is an epidemic in our area. Businesses that don’t devote the time and effort to create unique posts for their different platforms appear lazy and repetitive.

All your customers see is a business that claims to care about its customers but ignores half of its potential customers with repeat content. Your business is losing customers with this fruitless practice.

Are you guilty?

Are you guilty of posting the same content on Facebook, Twitter, and Instagram? Have you gotten so used to this practice that you’ve resorted to setting your profile to automatically publish your Facebook posts on Twitter?

Learn more about why Auto-posting is harming your business.

Auto-posting on Facebook and Twitter is harming your business. Stop the epidemic of stale content. #smm #autopost #facebook Click To Tweet

Why Your Small Business Needs Social Media

social media management

Online presence—including your website, e-store, and social media—can grow your business exponentially. Work smarter not harder online.

Why Social Media?

Social media is ever-changing. From new social media platforms to new users, the social media world is rarely the same from one day to the next.

Despite its ever-changing nature, you need social media. To reach your audience, you need to be where they are.

68% of US Adults are on Facebook, 81% of millennials use on Twitter daily, and 97% of adults are on at least one social network every day. (Source)

The best statistic for social media though? 74% of Shoppers Make Buying Decisions Based on Social Media. (Source)

74% of shoppers make their buying decisions based on social media! #socialmedia #smm Click To Tweet

That’s right. A whopping 74% of shoppers will make a purchasing decision after researching social media about the brand and/or product. They will check reviews from other users, how active the company is online, how responsive the brand is to complaints, and other factors before making their decision.

If your brand isn’t online, you could be missing out on valuable connections.

5 Social Media Tips for Job Seekers

Social Media Tips

Job seekers have to be very careful with how they portray themselves on social media. You may not believe it, but your social media can be the straw that breaks the camel’s back for employers.

Online presence, or lack thereof, can make or break your job application. Whether you believe it or not, employers check your social media before making hiring decisions. They use your social media to verify information on your resume.

Employers also use your social media to check for personality and other red flags that might make you a bad fit for their work environment. In order to make yourself an appealing applicant, and to avoid putting up any red flags, use these 5 social media tips for getting hired.

Online presence, or lack thereof, can make or break your job application. Avoid social media red flags with these 5 Social Media Tips for Job Seekers. #goobertips #smm #adulting #unemployed Click To Tweet

5 Twitter Profiles to Visit When You’ve Had a Bad Day

Follow us on Twitter @techno_goober

Social Media is more than just a way to keep in contact with your Great Aunt Lil living in Florida. Social Media is an excellent opportunity for networking, advertising your business, saving memories, and, of course, laughing after you’ve had a bad day.

Scrolling through your newsfeed on Twitter is no guarantee that you’ll find something funny. In fact, after a bad day, scrolling through your feed could be a very bad idea. A symphony of political rants and advertisements for mattresses or meal-prep services could make your day even worse.

Avoid the sound. Go straight to the source of entertainment. If you’re having a bad day, visit these Twitter profiles. We guarantee you’ll laugh. Follow them for a steady source of entertainment in your newsfeed from now on.

If you’re having a bad day, visit our favorite Twitter profiles. We guarantee you’ll laugh. #smm #goobertips @MoonPie @DennysDiner @Wendys @MerriamWebster Click To Tweet

Internet Privacy Practices for Businesses

Online Security is a must

As small businesses, it’s important for us to be conscious of the security needs of our clients and customers. As a web development company, in particular, we must always be thinking about how to maintain the privacy and security of our clients AND our clients’ clients.

Collecting Information

As a business, it is necessary to collect information about your client. This information can be used for a variety of purposes from leads to newsletters or even internal research. The most important thing that businesses must remember when collecting any information from clients is to collect only what you need and maintain transparency.

The most important thing that businesses must remember when collecting any information from clients is to collect only what you need. #cyberaware #goobertips Click To Tweet

Facebook Contests Get a Makeover in the New Year

Facebook Reactions

In the past, your business or Facebook group may have run contests to gain popularity and have a little fun. Those contests may be a thing of the past with new Facebook Contest Guidelines.

Facebook’s guidelines now prohibit a number of actions by pages including:

  • “Share this page/post to enter”
  • “Like this page to enter”
  • “Tag a friend to enter”
  • Or using the reactions in an illogical way.
New Facebook Contest Guidelines prohibit the illogical use of reactions. FINALLY! #goobertips Click To Tweet

Your Website Tells a Story

What's your Website's story?

Your website is your first impression. Potential customers see your website and decide whether you are the right place for them to take their business. Don’t lose clients because your website is outdated or hard to use. Call the Goobers today to schedule your free consultation: 302.645.7177

Your story…

You are a small business trying to stand out in a sea of other small and large businesses. You need to convince your potential customer to choose you over your competitor. How do you do that?

How do you convince your customers to choose you over your competitor? #webdesign #goobertips Click To Tweet

Read This Article

Call to Action

You have a beautiful website, advertisement, blog post, or social media post, but it’s missing something. If you don’t have this one thing, you might not be making the most out of it.

Your users come to the site, they look at the home page, and then they leave. They go to the product page, but they never buy. They look at your ad, but you never get any calls. What makes a user do something? How do you get them to do what you want?

Writing Calls to Action is an art rather than a science. #seo #cta #goobertips Click To Tweet

Social Media 101

Social Media 101

Are you getting the most out of your social media accounts? Social media is the perfect place to connect with past customers and convert potential customers into sales. Not leveraging Facebook means losing out on the easiest and cheapest marketing solution available.

Here are 5 things you should be doing to make the most of your Facebook. Contact Techno Goober for more help developing your personalized marketing plan.

5 things you should be doing to make the most of your Facebook. #smm #Facebook #goobertips Click To Tweet

Digital Marketing doesn’t have to be Hard

digital marketing

Once upon a time, Techno Goober didn’t have the greatest marketing strategy. Living in a small town in a small state, we relied on word of mouth and neighborly love to gain clients. That’s not always enough though.

Eventually, we realized word-of-mouth marketing wasn’t sustainable. Business was slow, and we knew if we didn’t do something fast, we would start to struggle. As a web design company, we needed to up our digital marketing game. That’s when Techno Goober went through a sort of Marketing Renaissance.

Word-of-mouth marketing isn’t sustainable. #smm #marketing #goobertips Click To Tweet

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Give us a call, we don’t bite! 302.645.7177