Our Love Affair with Yext
Celebrating one year with Yext and how its listing management, schema, and review tools transformed our business and our clients' online presence.
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Tips, news & Goober stories.
Web design, marketing, and tech insights from the Techno Goober team in Lewes, Delaware.
Phrases We Fear in Web Development
A rundown of the client phrases that make our web developers and designers cringe — and how to avoid them.
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Internet Privacy Practices for Businesses
How small businesses can protect customer privacy by collecting only what they need, staying transparent, being careful on social media, and doing due diligence.
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What’s Your Password?
Four questions to gauge your password security, plus two proven methods for building complex, memorable passphrases.
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Facebook Contests Get a Makeover in the New Year
New Facebook contest guidelines prohibit share/like/tag-to-enter and illogical reaction voting—here's what your page can and can't do.
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How We Stay Organized
How Techno Goober juggles dozens of projects using Slack, weekly project meetings, and Dropbox to stay organized.
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What the Fudge is going on with Net Neutrality?
A plain-language explainer on Net Neutrality, the 2017 FCC repeal, both sides of the debate, and five things you can do to fight for…
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Turn it off and back on again. No really.
Rebooting really does fix things—here's why turning a device off and on again resolves so many tech glitches, plus how to do it safely.
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SEO Best Practices for Delaware
Avoid four common SEO mistakes—keyword stuffing, thin content, repeated keywords, and neglecting links—to boost your Delaware search rankings.
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I Hate Contact Forms and Our Clients are Better For It!
Frank Payton explains the pitfalls of website contact forms and how paid email services and form subscription tools make lead generation more reliable.
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