You have a beautiful website, advertisement, blog post, or social media post, but it’s missing something. If you don’t have this one thing, you might not be making the most out of it.
Your users come to the site, they look at the home page, and then they leave. They go to the product page, but they never buy. They look at your ad, but you never get any calls. What makes a user do something? How do you get them to do what you want?
Are you getting the most out of your social media accounts? Social media is the perfect place to connect with past customers and convert potential customers into sales. Not leveraging Facebook means losing out on the easiest and cheapest marketing solution available.
Phishing scams can be dangerous for you and your online accounts. Your email provider, like Google, works very hard to ensure that its email clients are safe from phishing scams. However, that just means that when a phishing scam does get through it is especially deceptive.
What is phishing?
Phishing scams are emails, texts, or phone calls that try to trick you into clicking a link, revealing confidential information, or downloading a virus. These scams are usually easy to spot for a number of reasons, but, sometimes, they are incredibly difficult to spot leaving you vulnerable.
Once upon a time, Techno Goober didn’t have the greatest marketing strategy. Living in a small town in a small state, we relied on word of mouth and neighborly love to gain clients. That’s not always enough though.
Eventually, we realized word-of-mouth marketing wasn’t sustainable. Business was slow, and we knew if we didn’t do something fast, we would start to struggle. As a web design company, we needed to up our digital marketing game. That’s when Techno Goober went through a sort of Marketing Renaissance.
There is nothing worse than when you find out your passwords weren’t as secure as you thought it was. One minute your account is secure, the next, your Facebook account has twenty new posts asking your friends to send you money in Zimbabwe.
Obviously, most people these days know when they’re being duped, but just because none of your friends click the link, doesn’t mean that you are safe from danger. When someone hacks into your account, they have access to your profile, any account connected to your Facebook, and all of your personal information.
Have you ever found yourself looking at your social media pages and thought “there’s got to be a better way?”
We have. That’s why we thought it would be incredibly helpful to show off a few tools that can help take your social media marketing game to a whole new level! Use these three tools to really up your social media marketing game!
Odds are if you’re running a small business the last thing on your mind is your company’s brand. You might even ask, does branding really matter that much?
Hell yes, it does!
Your brand isn’t just your logo. It’s how your customers experience your company. That means everything from your culture to the design of your business, to the way you and your employees interact with your customers has an impact on your branding. Learn more about branding your business.