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Posts Tagged ‘call to action’

How to Craft the Perfect Facebook Post

How to Craft the Perfect Facebook Post

Social Media, and especially Facebook, is such a large part of our world that we often don’t stop to think before posting something online. This can spell problems for both our personal and our professional accounts.

On Facebook, you can post just about anything. Of course, some things are off limits based on the Terms of Use policy. But, for the most part, you can post whatever you want.

Before you post, you should take a step back and carefully consider your post. For professional or business pages, you should be especially careful with what you post.

Use the tips below for crafting the perfect Facebook post.

Facebook Post Content

The content of your Facebook post is the part with words, the actual text portion. While this seems like the easiest part to create, there are some things you should consider first.

Length of the Post

The optimal length of a Facebook post is 40 characters. That’s right. 40. Well, some experts say up to 80 characters is ok too. That’s less than the original Tweet length. Of course, you can add up to 63,206 characters total, but you don’t want to. You want 40-80.

The optimal length of a Facebook post is 40 characters. That may seem short, but it's right! #postlength #smm #facebook Click To Tweet

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Call to Action

You have a beautiful website, advertisement, blog post, or social media post, but it’s missing something. If you don’t have this one thing, you might not be making the most out of it.

Your users come to the site, they look at the home page, and then they leave. They go to the product page, but they never buy. They look at your ad, but you never get any calls. What makes a user do something? How do you get them to do what you want?

Writing Calls to Action is an art rather than a science. #seo #cta #goobertips Click To Tweet

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